Domestic abuse campaign latest

RAISING AWARENESS Images like these were used as part of the It's Never Ok campaign.
RAISING AWARENESS Images like these were used as part of the It's Never Ok campaign.

A campaign aimed at raising awareness about domestic abuse to young people led to more people finding out about the issue.

The campaign’s message “It’s never ok”, highlighted that domestic abuse effects people from all communities, genders and people in same sex relationships.

The campaign highlighted different forms of abuse including violence, emotional, control and forced marriage.

A series of short video clips promoted through Facebook were watched more than 87,800 times.

During the campaign Pennine Domestic Violence Group received about 1,000 calls – an eight percent increase on the same period the previous year.

Coun Viv Kendrick, Cabinet Member for Health, Wellbeing and Communities said: “This was a great example of multi-agency working – demonstrating what can be achieved when organisations work together on important issues such as domestic abuse”.

“It’s the first time we’ve targeted domestic abuse within teenage and young adult relationships, in a bid to raise awareness about abusive behaviours and encouraging young people to re-think their views of respectful inter-personal relationships”.

Rebecca Hirst, Pennine Domestic Violence Group, said: “Being subjected to domestic violence and abuse destroys self-confidence and leaves victims feeling lonely and isolated and highly likely to suffer from depression or anxiety, self-harm and sleep problems. We urge anyone who is a victim of domestic abuse to seek help now”.