Events company's planning bags environment award
AN events company has won a top gong after planning an environmentally friendly bash.
WorldEvents, which is based in Cleckheaton, won the inaugural EIBTM 'Sustainable Initiative of the Year' Award.
EIBTM is the leading global event for the meetings and incentive industry, in Barcelona.
The Spen firm won the award in recognition of its 2009 Annual Company Conference - 'Our Business Rocks', which was also the agencies first BS8901 compliant event.
The Conference was run to the company's TripleImpact best practice initiative for the planning of an event.
A TripleImpact event being one that minimizes the impact on the environment, delivers a social impact by putting something back into the local community and delivers a commercial impact by way of a return on investment.
The company conference took place in July at Escrick Park near York - an 8,000 acre estate dedicated to conservation of the local area.
Papakata, a series of tent like structures made from natural fibres, were used for the actual venue and offered a unique environment for the conference.
WorldEvents worked with local caterers to create a menu that was locally sourced, organic and healthy, looking at food miles and how this impacts on the events overall carbon footprint.
Signage was also developed from wood, which was then converted into bird boxes and presented to Escrick Park Estate after the conference.
Members of staff also collected clothes, shoes, books and non-perishable food which were sent to charities in York, including Shelter and Carecent - a refuge for homeless people in and around the city.
Group Sales and marketing director Mark Saxby said: "Sustainability is very important for WorldEvents and the event industry at large and it will only become more important as time goes by.
"We wanted to allow staff to be involved with and to experience firsthand what we are doing on this so they can share it with our clients.
"We are pleased that EIBTM has included sustainability in its awards and are thrilled to have become the first recipients."
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Friday 25 May 2012
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